“The Sales Moment; Issue #218″
In my early thirties, I received some great advice from an eighty-year-old man. He had achieved high levels of success in business and I respected him greatly.. He told me that I never had to sacrifice my values for the sake of business or closing a deal. I never forgot those words.
I have known business people who would go to any length to close a deal with their customers including taking them to clubs and providing inappropriate entertainment. I have never done this nor put myself in a position where it was an option.
Try not to become a man of success but rather try to become a man of value. ~ Albert Einstein
Have you ever felt indecisive or unclear of the correct decision to make? This can happen if you have not identified what you stand for and what you believe is important.
When I am working with a coaching client, I describe core values as a mirror that you hold up to any decision. If it reflects what you stand for then the decision becomes clear.
It is also troubling when a person recognizes their core values in their personal life but chooses to ignore them in their work life. What you value should be consistent in every area of your life.
The greatest struggles that I have faced were during times when I was out of sync with my core values. Coincidentally, I have know my greatest success and personal growth when I was aligned and living with the integrity of those values.
A few examples are integrity, authenticity, compassion, courage and trust. The important thing to remember is your values are personal to you.
Branding and marketing expert Jimi Gibson states, “Your attitudes and opinions come from your core values. What are you passionate about? What do you hate? What do you love? What must you involve yourself in? What will you stay away from?” This is a great place to start to determine your own personal values.
Your beliefs become your thoughts. Your thoughts become your words. Your words become your actions. Your actions become your habits. Your habits become your values. Your values become your destiny. ~ Mahatma Gandhi
Values provide guidance, direction, meaning and purpose in life. By taking the time to define and live in sync with your values you start to understand who you are. This breeds contentment and fulfillment.
Have a great week!